Overview

 

Stef & Philips is a social housing provider operating across Greater London. As a Marketing & Communications Executive, I support the company's digital presence, corporate communications, brand consistency, and marketing activity across multiple channels.

 

My role combines content creation, social media, website management, corporate communications, reputation management, and marketing reporting, with a particular focus on strengthening the company's digital presence and communicating its expertise and reputation.

 

The Challenge

 

When I joined Stef & Philips, the focus was on strengthening the company's corporate presence and maintaining a consistent, professional brand across its digital and communications channels.

One of my priorities was to improve the performance and consistency of the company's LinkedIn presence while supporting wider digital and corporate communications activity.

The role also involved contributing to the development of the company's new corporate website, working alongside developer and external web agencies.

 

What I Did

 

LinkedIn & Content

I plan, write and schedule LinkedIn content designed to communicate Stef & Philips' expertise, reputation and work within the social housing sector.

I manage the content process from ideation and copywriting through to visual creation, scheduling and performance monitoring, ensuring content remains aligned with the company's brand and communication objectives.

 

Website & Digital

I manage corporate website content through WordPress, publishing company news and updates and maintaining the company's digital presence.

I also collaborate with developers and external web agencies on the development and launch of the new corporate website, contributing to the content and marketing side of the project.

 

Corporate Communications

I create branded presentations, marketing materials and internal communications, helping maintain consistency in the way the organisation communicates across departments.

I also support the company's 20th anniversary communications, helping develop materials and presentations around this milestone.

 

Reputation Management

I monitor and respond to online reviews as part of the company's reputation management activity, helping maintain a consistent and professional digital presence.

 

Marketing & Reporting

I support marketing campaigns and events, including sponsorships, suppliers and branded materials, while tracking key marketing metrics and contributing to performance reporting for leadership.

 

LinkedIn Performance

Within my first period managing the company's LinkedIn content, the channel delivered significant increases across key engagement metrics:

​

+375.9%

Impression

+389.8%

Reactions

+150%

Comments

+700%

Reposts

3.13%

Engagement rate

 

These results demonstrate the impact of a more consistent and audience-focused approach to LinkedIn content and publishing.

Website Development

A key digital project I'm currently contributing to is the development of Stef & Philips' new corporate website.

Working alongside developers and external web agencies, I support the marketing and communications side of the project, including website content and ensuring the new site reflects the company's positioning and brand.

Tools: WordPress | Website CMS | Content Management | External Agency Collaboration

 

Key Skills

Content Marketing
Content planning • Copywriting • LinkedIn • Editorial content • Visual content

 

Digital Marketing
WordPress • Website content • Digital presence • Performance reporting

 

Corporate Communications
Presentations • Internal communications • Brand consistency • Reputation management

 

Project & Stakeholder Management
External agencies • Developers • Suppliers • Events • Cross-functional communication

 

My contribution

This role has given me hands-on experience working across marketing, communications, digital content and corporate brand activity within the social housing sector.

It has strengthened my ability to manage multiple marketing responsibilities independently, work with external partners and translate business priorities into clear, professional communications.